Work / VIP investor kit / Print

The St. Regis Saadiyat Island Resort

Services

  • Luxury print design
  • Packaging
  • Art direction

Deliverables

  • Leather presentation box
  • Large-format book
  • Disc and inner cover

Industry

  • Hospitality

The St. Regis Saadiyat Island Resort, Abu Dhabi offers a truly unique setting for gatherings of all kinds in the finest island location. We were asked to create a vip kit for the elite early investors in the project.

The kit presents The Residences at The St. Regis Saadiyat Island Resort as a crafted object rather than a brochure, made for the project's earliest investors.

A black leather box with a debossed St. Regis crest opens to a disc and a large-format book of architectural renderings.

The St. Regis Saadiyat Island Resort case study

Highlights

  1. 01

    Leather presentation box

    Black stitched leather with a debossed St. Regis crest and name, and a fold-over side flap.

  2. 02

    Disc and inner cover

    The inside cover holds a branded disc beside a recessed panel carrying the logo.

  3. 03

    Large-format book

    Wide spreads of the residences and resort renderings, with quiet text pages and small inset images.

  4. 04

    Finish and detail

    Visible stitching, a ribbon pull and restrained typography keep the focus on materials and imagery.

The St. Regis Saadiyat Island Resort, project image 1
The St. Regis Saadiyat Island Resort, project image 2
The St. Regis Saadiyat Island Resort, project image 3
The St. Regis Saadiyat Island Resort, project image 4
The St. Regis Saadiyat Island Resort, project image 5

The work

An exclusive VIP kit created for the resort's elite early investors.

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